Thrifted is the UK’s leading vintage store. They believe in circular fashion and in quality clothing that can have three or more lives.
Despite already generating great online sales organically, Thrifted needed a digital strategy built from scratch to help them scale further online.
We created a comprehensive top, middle and bottom of funnel digital strategy for Thrifted. To start with we launched and scaled both google and facebook ads profitably to a £50k+ monthly ad spend whilst maintaining a ROAS above 6-1.
We later implemented Klaviyo email marketing and a loyalty programme to maximise customer ltv and improve conversion rates.
One of the main challenges with Thrifted is the nature of each product being unique. However we continue to scale and optimise year on year by implementing feed rules, SEO optimisations and staying up to date with the latest digital marketing tactics.
“Charlie has been a key part of growing our business over the last 3 years. Not only does he bring a wealth of experience in digital advertising, Charlie takes the time to understand your business and the nuances of it. Every month it seems, the digital advertising landscape changes. Charlie clearly takes time to keep across updates, as well as continuing to build his skill set. Charlie's multi channel approach and his professional network have played key parts for us in overcoming the recent difficulties advertising online.” Jonny Kemp, Thrifted CEO